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Real Life. Real People.
Business Decisions

Although we have written a book, we do not think of ourselves as authors. And just because it is self-published, it does not make us publishers. Red is first and foremost a mom. Black, on the other hand, is a retired corporate executive with significant business experience, but none in publishing (or entertainment).

Without going into all the details – though many people find it an interesting story, as it seems everyone has a book they want to write – we ultimately published What I Learned About Life When My Husband Got Fired! in a unique fashion. We used a small independent publisher as a consultant and created a hybrid publishing model, a combination of traditional and self- publishing.

And once our book was launched, instead of going to Hollywood, we detoured into the world of education, and then criminal justice … basically ignoring our business plan.

Obviously, we do not do things like everyone else. Or, at least Black does not. So, do not expect our approach to other business decisions to be conventional.